Clik here to view.
Meijer is ending double coupons at all of the company's stores. (The new Detroit store is pictured here)
MLive
Meijer eliminated double coupons in several Michigan and Indiana markets earlier this year, and starting next week, Ann Arbor area shoppers will be affected by the policy change.
Double coupons are when a retailer accepts twice the value of a coupon.
Signs notify customers of the policy change at the store on Carpenter Road in Pittsfield Township. Meijer spokesperson Frank Guglielmi said signage was posted in stores on Aug. 4.
Meijer first announced the decision to eliminate double coupons company-wide on its Facebook page on Aug. 3. The statement:
“We are shifting our resources to mPerks digital coupons. Less than 5 percent of Meijer customers used double coupons, but nearly 1.5 million have signed up for mPerks, with as many as 25,000 joining each week. We are also expanding mPerks to include rewards for our pharmacy ... Of course, in addition to mPerks, we will still accept coupons at face value, and still offer our everyday low prices and weekly specials.”
In 2010, Meijer launched mPerks — an online digital couponing program. Customers sign up online, and can preview and select coupons that are then stored in their personal account. The coupons can be redeemed when shoppers enter their phone number at checkout.
Meijer operates stores in Michigan, Ohio, Indiana, Illinois and Kentucky. The company — which has two locations in Pittsfield Township and one in Scio Township — opened its first Detroit store in July.
Lizzy Alfs is a business reporter for AnnArbor.com. Reach her at 734-623-2584 or email her at lizzyalfs@annarbor.com. Follow her on Twitter at http://twitter.com/lizzyalfs.
